RO was founded by womenswear designer Rossella Minervini, born from the desire to create the pieces she could never find in her own wardrobe.

Designed for women who embrace confidence, sensuality and individuality, RO blends timeless femininity with a contemporary edge. Every collection is created to move effortlessly from day to night, empowering women to feel bold, elegant and unapologetically themselves.

Each garment is designed in-house in Italy, with a strong focus on craftsmanship, fit and attention to detail. Inspired by the energy of modern women and the spirit of Italian design, RO creates elevated essentials and statement pieces that celebrate self-expression.

More than a fashion label, RO is an invitation to feel powerful in what you wear.

Designed in Italy. Made to be remembered.